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Zoho CRM is a comprehensive cloud-based customer relationship management platform that enables businesses to boost sales, automate marketing processes, and maximize customer satisfaction.
The Netsantral and Zoho CRM integration automatically forwards all calls made through the PBX to Zoho CRM and allows users to access the relevant record via the CRM screen during a call.
With this integration:
When the integration is active, every call in Netsantral is transferred to Zoho CRM and processed as follows:
30–60 seconds after the call ends, following CDR analysis, the voice recording, call direction (Inbound/Outbound), call duration, and date/time information are completed and added to the relevant record in Zoho CRM.
For the Zoho integration to run in a browser-based (WebRTC) manner and remain stable, the connection type of the Netsantral extensions must be configured.
Note: If this step is skipped, the phone panel (WebRTC Client) on the Zoho side will not function.
Once installation is complete, a phone icon will appear on the right side of the bottom panel in the Zoho CRM interface. Clicking this icon for the first time opens a window where you need to enter your extension credentials (Number / Password / Domain). In this step, the Netsantral extension number is matched with the Zoho CRM user.
1. Initiating a Call from CRM (Click-to-Call)
2. Incoming Call Notification (Screen Pop-up)
When a call comes in, an automatic pop-up notification appears in the bottom right corner of the screen.
3. Viewing Call Records
After a call ends, it is automatically added to the Timeline and Activities sections of the relevant record.
Information included in the record:
Important Note: Do not delete the record containing the Call ID before CDR analysis is complete (30–60 seconds). Deleting this note may prevent the voice recording and direction data from being fully transferred to Zoho CRM.
4. Call Transfer
An ongoing call through the Zoho CRM phone interface can be seamlessly transferred to another agent or an external number. The system supports managing up to 4 simultaneous lines to facilitate these transfer and management processes.
Transfer Types: Users can choose between Blind Transfer (Direct Transfer) and Attended Transfer (Transfer with Confirmation).
Line Management: When switching between lines, the active call on the other line is automatically placed on hold and indicated in red in the interface. Since only one line can be active at a time, this setup makes it easier to initiate a second call during an attended transfer and manage call traffic effectively.
With this integration, all customer interactions in Netsantral are automatically logged in Zoho CRM and can be managed from a single platform. With the correct setup and configuration: